Selected Work:

CCL Connect

As part of an extension to the alumni engagement strategy at the Center for Creative Leadership (CCL), CCL Connect emerged as a multi-year initiative. This project received dedicated funding and board support to engage not only the thousands of CCL alumni each year but also the vast community of alumni who have graduated from CCL’s prestigious leadership development programs spanning over 50 years.

Chart Room joined forces as a dedicated partner, taking on the strategic task of mapping the alumni journey and enhancing the overall alumni experience. Our role encompassed designing and developing a comprehensive online hub, uniting CCL’s global alumni community.

Employing advanced strategic pipeline mapping, Chart Room collaborated closely with CCL to chart the intricate paths and pivotal experience points for current program alumni. This valuable insight empowered CCL to advance its client experience roadmap and institute organization-wide enhancements in client engagement.

Our journey began by utilizing the corporate website as the initial hub for alumni to congregate online. Subsequently, we leveraged a third-party SaaS solution to breathe life into the secure global online alumni community.

The results? A thriving and interconnected alumni network, united under the banner of CCL Connect. This endeavor was not just a project; it was a catalyst for reinforcing CCL’s legacy as a pioneer in the leadership development industry.