If you’ve been up on your trends, you’ve probably heard of the craze over Stanley brand cups, but do you know the secret behind the brand’s explosive growth? More importantly, do you know how you can use the same to grow your biz?
Of the many, many design considerations that go into a strong, evidence-based approach to logo design, we’ve found that six elements usually get overlooked in our RE-design work for clients who come to us with previous logos that missed the mark. We’ve compiled these six overlooked elements of logo design here.
We spent a few days out of the office last week attending the 2023 MarketingProfs B2B Marketing Summit in Boston. There was one area that was a topic of conversation for nearly every participant and speaker – AI. Here are 3 takeaways for AI and B2B Marketing that we felt it was important for you to hear.